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ift 17  las vegas event 6/25-6/28

6/28/2017

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It was extremely hot in Las Vegas for the IFT Convention this year.  But as usual, we all froze in the well air conditioned convention center.  People flew in from all over the country to visit with ingredient suppliers and equipment vendors as well as attend the educational presentations and seminars.  There were too many presentations to be able to attend them all so here are a few highlights from the ones that I was able to attend.  Thank you all for the inspiration.

"Discriminating New Food Labels"  -  Food scientist need to research ingredients performance and source.  Know where they are derived from or if they are naturally occurring in fruits, veggies or cheeses.  Weigh the overall benefits.   "Be prepared to defend your ingredients or remove them."

"Processed Foods:  The Good, The Bad & The Science" -  An overview of the industry, what's good? what's really bad?  What about the science?  Fermentation process includes Beer, Wine, Yogurt and some natural preservatives....   Formulated foods equals pop tarts, cereals, peanut butter, catsup... 

"Clean Labels" -  Clean labels don't improve human Health & Safety.   Do not compromise safety!!   Clean label is marketed to lead consumers to believe they are better.  Marketing influences consumer behavior.  

"Mintel" - Several engaging topics throughout the day....  This deserves it's own entry.  (stay tuned for updates"   

   

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    Shari Lakes Carter a food consultant, scientist and enthusiast for the industry.  Enjoys teaching flavors and training sales people techniques for showcasing products.
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